The Very Human Side of Succession Planning

Mick Jagger’s 74th birthday this summer was yet another reminder that we Baby Boomers are heading over the cliff. As Boomers retire and die, there will be an enormous transfer of wealth, not just in dollars but in productivity and innovation. Humans are not known for growing old and relinquishing control gracefully. No matter who initiates […] See More

August 14, 2017

For Digital Marketers, the Future is Yesterday

There is a scene in the sci-fi classic Minority Report where John Atherton (Tom Cruise) is walking through a mall. Coming at him from every direction are personalized ads inviting him—by name—to buy this, drink that, go there, spend here. It’s really kind of a dazzling scene, if a bit nightmarish. Data about John Atherton’s […] See More

August 7, 2017

Daring to Dad With DJ Rezac

DJ Rezac is the author of the book series and program, Dare to Dad, which launched on Father’s Day this year. He also happens to be a great client and friend. So many of my clients are juggling complicated work and home lives, which is a lot like playing six-dimensional chess. When I first met […] See More

July 30, 2017

Identifying and Preventing Workplace Power Struggles

When we hear the word power, we tend to think in terms of title: CEO, president, owner, founder, VP, director, manager, etc. Many workplace problems stem from a lack of awareness regarding power imbalances—especially on the part of the one in power. We might laugh at the CEO’s joke when we wouldn’t laugh if was […] See More

July 23, 2017

Jill Slupe on the Customized Customer Experience

Not long ago I was in San Francisco with my son, and we walked past a store that had no branding or signage on it at all. We knew instantly what it was. Anybody who has ever been in an Apple store would have recognized it, too, by its layout and by the way the […] See More

July 17, 2017

It Doesn’t Have to be Curtains for Small Ad Agencies

Since the creation of the Macintosh, there isn’t a single industry that hasn’t undergone repeated change, if not catastrophic disruption—at least, I can’t think of any.  Advertising is no exception.  With technology, anybody can create an ad. In my day, television advertisements ruled, and they still do in local markets.  But advertising is now mainly […] See More

July 10, 2017